Business Growth for SMBs

Thanksgiving Week Real Estate: When Family Conversations Turn Into Referrals

By: Handigeni: AI-Powered Growth Strategies for SMBs Published on: 29/10/2025

The real estate industry has long accepted that certain periods are "slow times" where lead generation pauses and everyone takes a break. Thanksgiving week was always on that list. But the data tells a different story. Thanksgiving week isn't slow—it's one of the highest-intent inquiry periods of the year. The challenge was never lead volume; it was availability to capture those leads when they surfaced. AI voice technology has eliminated that constraint entirely. For the first time, real estate professionals can be genuinely available during high-opportunity periods without sacrificing personal time, family commitments, or quality of life.